Breakfast #21: Community Marketing and Engagement with The Brickyard Battalion and Indy Eleven

Tickets on sale at 9:00am on Tuesday, Sept. 30

On Thursday, October 23, 2014, Tom Dunmore (@TomDunmore) of Indy Eleven and Josh Mason (@masonzbt), of the Brickyard Battalion, will talk about how they used community marketing and engagement to bring professional soccer to Indianapolis – and sustain the team into a successful first season.

Click here or on the button below to purchase tickets.

Eventbrite - Indy Social Media, Breakfast #21: Community Marketing and Engagement with The Brickyard Battalion and Indy Eleven

For this event, we have two tickets. You can register with a basic admission ticket for $6. But we also know that some of you like to give more. For those of you who wish to donate more, you may register through the Donate ticket.

The Brickyard Battalion’s mission is to create an inspiring fan environment and a groundswell of support for Indy Eleven.They do this through fostering an increased level of passionate support through community events, gatherings and volunteerism. The Battalion was two thousand members strong before talk of bringing a soccer team to Indy made progress. The Indy Eleven team embraced the already built fan base, and included fans along the way leading to incredible success in its first year. Tom Dunmore, Senior Vice-President of Marketing & Operations for Indy Eleven and Josh Mason, Co-Founder of The Brickyard Battalion will lead an open discussion about the events leading up the formation of the fan group and team, and how the team used community marketing and partnerships to sell out every league game in their first year.

Tom Dunmore, VP Marketing & Operations, Indy Eleven

Tom Dunmore - VP Marketing & Operations In March 2013, Indy Eleven brought on board respected soccer executive and writer Tom Dunmore to serve as the team’s Vice President of Marketing and Operations. Dunmore is also a leading soccer writer, editor and publisher. He is the author of two books, Soccer For Dummies and a Historical Dictionary of Soccer . He founded the award winning soccer website Pitch Invasion and the print periodical XI Quarterly, two leading outlets for long form soccer writing. Dunmore was formerly the Chairman of Section 8 Chicago, the Chicago Fire’s Independent Supporters’ Association, and has served on the Chicago Fire Foundation board and the Chicago Red Stars advisory board. Originally a native of Brighton, England, Dunmore called Chicago home for 13 years before relocating to Indianapolis with his wife Monika and infant son Jack.

Josh Mason, Co-founder: Brickyard Battalion

Josh Mason - Board Secretary - Brickyard Battalion Josh is member of the Founding 8 at the Brickyard Battaion and has played soccer since he was 4 years old; his passion for the sport has only gotten stronger with age. Now married with four children Josh’s passion is now channeled into Tuesday nights at “Off the Wall” in Carmel, so he can still tell people that he actually plays soccer! He is an avid supporter of the US Men’s National Team, Manchester United (since 1993), the Indianapolis Colts, and now Indy Pro Soccer. Josh has worked professionally in the Indianapolis corporate adult beverage world for many years and is well-known and thought of in and around Indy restaurant and pub circles.

The Venue: IndyFringe Theatre

IndyFringeThe IndyFringe Basile Theatre serves as a low cost rehearsal and performance space in Indianapolis. The theatre offers a year round eclectic mix of emerging artists, new plays, established theatre groups, returning Fringe performers and community events which continually change and attract a diverse audience.

Click here or on the button below to purchase tickets.

Eventbrite - Indy Social Media, Breakfast #21: Community Marketing and Engagement with The Brickyard Battalion and Indy Eleven

Using Social Media for Recruiting with ExactTarget Recap and Video

Our latest event featured three excellent speakers from ExactTarget Marketing Cloud, Andre J.Boulais, Oaksoon Callahan and Nicole Lindberg. They shared how, as an in-house recruiting team, they use social media to find, recruit and retain some of the world’s best talent to ExactTarget. We’ve pulled out some great quotes from our speakers that you can simply click to retweet.

Click on the quotes below to post to Twitter:

Watch the video below or click here to view on YouTube:

Here are a few more gems from the Using Social Media for Recruiting #IndySM Breakfast:

Be sure to check out what everyone was saying via social media about our event by checking out this Storify of the event.

#IndySM Social Recruiting Storify with ExactTarget

Indianapolis Social Media Breakfast: Sept. 11, 2014. Photo Credit: Laura Yurs

Indianapolis Social Media Breakfast: Sept. 11, 2014. Photo Credit: Laura Yurs

We had a great event this morning at The Children’s Museum of Indianapolis where Andre J. Boulais, Nicole Lindberg and Oaksoon Calhoun shared how they and ExactTarget use social media for global employee recruiting. The folks at 12 Stars Media filmed the event and we’ll post the video soon, but in the mean time Tom Spalding put together a great Storify thread about the breakfast. Check it out if you need a refresher or if you weren’t able to make it:

Breakfast #20: Using Social Media for Recruiting, Featuring ExactTarget

Tickets on sale at 9:00am on Tuesday, August 26

On Thursday, Sept. 11, 2014, Andre J. Boulais (@AndreJBoulais), Nicole Lindberg (@NicoleLindberg) and Oaksoon Callahan (@OaksoonC) will talk about how ExactTarget has used social media to super-charge their recruiting efforts around the globe.

Click here or on the button below to purchase tickets.

Eventbrite - Indy Social Media, Breakfast #20: From Twitter to Social360: How ExactTarget has Turned up Talent by Turning Social Media Upside Down For this event, we have two tickets. You can register with a basic admission ticket for $6. But we also know that some of you like to give more. For those of you who wish to donate more, you may register through the Donate ticket.

Andre J. Boulais, Manager of Global Sourcing-Global Recruiting Team

Andre Boulais As Manager of Global Sourcing, Andre J. Boulais (@AndreJBoulais) leads the highly-strategic division of ExactTarget’s Global Recruiting team focused on mission-critical roles from Director to VP-level. As Manager, he has cultivated an environment where his progressive team is constantly being asked to try new ideas. Utilizing advanced Boolean searching, social media, job boards, networking and leveraging of professional relationships with candidates from start-ups to Fortune 100 companies, his team connects the top tech talent on the planet to their dream job at ExactTarget. With over a decade of Talent Acquisition across three continents, Andre has been selected as a speaker at conferences and webinars and enjoys blogging on the subject. Constantly engaging other peers in the industry for new ideas and techniques, he and his team are driving the changing landscape of Talent Acquisition. His team happily lives by the motto: Keep Calm and Slay the Dragon.

Nicole Lindberg

Nicole Lindbergh Nicole Lindberg (@NicoleLindberg) is a Sourcing Strategist at ExactTarget with several years of Human Resources and Recruiting experience. Approaching her one year anniversary with the company, she’s become very passionate about social media and its ability to reach untapped sources of prospective candidates. When she’s not searching for top talent, you’ll find her dining throughout downtown Indianapolis validating her self-proclaimed foodie title as well as chatting about all things Ohio State.

Oaksoon Callahan

Okasoon- CallahanOaksoon Callahan (@OaksoonC) is approaching a year of working at the ExactTarget Marketing Cloud as a Sourcing Strategist. She is a Hoosier at heart and graduated from IUPUI before starting her career in recruiting and is passionate about developing innovative social strategies to reach a greater audience of talent. Okasoon is always up for trying something new, and this year, she and her husband’s goal has been to try something new each week.

Click here or on the button below to purchase tickets.

Eventbrite - Indy Social Media, Breakfast #20: From Twitter to Social360: How ExactTarget has Turned up Talent by Turning Social Media Upside Down

Social Media for Awareness & Education Recap and Video

Our latest event featured three excellent panelists, Sara CroftJerry Matczak and Jordan Whitt. They shared how they use social media for awareness and education within their organizations rather than using it for sales or business development. We’ve pulled out some great quotes from our speakers that you can simply click to retweet.

Click on the quotes below to post to Twitter:

Watch the video below or click here to view on YouTube:

Here are a few more gems from last week’s #IndySM Breakfast:

Be sure to check out what everyone was saying via social media about our event by checking out this Storify of the event.